Mary Mulcahy launched Les Indiennes in 2002. She had a vivid picture in mind of naturally dyed cotton, with airy patterns of big, single colored motifs. Unable to locate anything anywhere she decided to create her own.
She found a craftsman named Srinivas in a tiny village in southern India. He is one of very few craftsman who still practice the ancient art of kalamkari, an extremely complex printing method.
Les Indiennes is particularly proud of the fact that it never set out to industrialize or to change the way things are done in India. The production of their fabric uses no electricity, does not cause pollution nor does it disrupt the traditional lifestyle of the village where it is made. Les Indiennes provides fair trade employment for over 50 families, raising the standard of living for the entire community, and all the while leaving no environmental or social footprint.